The Master Key to Asia

‘The Master Key to Asia packs an enormous punch! It’s inspiring, motivational and generous in its advice. It made me think more deeply about the countries in Asia I have done business, and the ones where I want to.’ Jonathan Mantle, bestselling author of Companies That Changed The World

‘David Clive Price really knows his Asia. He has toured, lived and worked in just about every corner of it, so he speaks from a wealth of personal experience. Better than that, he possesses the talents of a skilled negotiator and mediator. There can be no better guide to preparing the newcomer to this culturally rich and diverse region for the task of dealing with Asians on a business level.’ Peter Moss, Ex-Director of Government Information Services, Hong Kong

A Highly Informative & Powerful Resource…
In his fascinating book entitled, “The Master Key Asia: A 6-Step Guide to Unlocking New Markets,” David reveals clearly defined business secrets that are essential when expanding into Asian markets.

His invaluable personal experience clarifies regional cultural perspectives and presents solutions to alleviate common cultural blunders. Displaying an immense wealth of knowledge, David will leave you feeling empowered and excited to unlock new business opportunities throughout Asia.